Renon Pena
Renon Pena de Sá
About me
Hi! I’m Renon, a Brazilian product designer crafting impactful UX and scalable design systems
With over 22 years of experience, I’ve built robust design systems and led the redesign of user flows in banking applications, always focusing on large-scale optimization. My passion for emerging technologies and methodologies drives me to seek out complex solutions, continuously enhancing the user experience.
As a mentor, I empower design teams to sharpen their skills, ensuring that the solutions we create are both scalable and aligned with the company’s values. I hold a Master’s degree in Information and Interaction Design and spent four years teaching, sharing my knowledge in areas like web design, apps, and visual identity design.
Work experience
Corporate experience
UX Lead & Senior Product Designer
Capgemini, June 2021 – Present
- Led UX teams to deliver user-centered design solutions for major financial institutions, including Banco do Brasil, ensuring high standards of design quality and innovation.
- Developed and maintained scalable design systems, driving consistency and efficiency across both mobile and web applications.
- Provided mentorship and technical guidance to UX teams, fostering professional growth, enhancing skill development, and ensuring seamless integration of design teams.
Entrepreneurial experience
Founder & Creative Director
Ellaform, July 2016 – June 2021
- Led the creation of visual identities and digital platforms for large companies.
- Developed scalable design systems, branding, and editorial projects.
- Created innovative solutions for clients such as Caixa Econômica Federal and GWX Investimentos.
- Led the graphic redesign of four daily newspapers, including Jornal de Brasília, which was recognized at the 12th Brazilian Graphic Design Biennial in 2017.
Academic experience
Graphic Design and Advertising Professor
Uniplan, February 2020 – July 2022
UDF, February 2017 – February 2019
- Taught graphic design, visual identity, and digital design courses to over 300 students, guiding interdisciplinary projects that integrated theory and practice.
- Provided mentorship in design and research, enhancing students’ technical skills and preparing them for challenges in the job market.
Education, Learning & Skills
Master’s Degree in Design (Information and Interaction Design)
University of Brasília (UnB), 2014 - 2016
Bachelor's Degree - Graphic Design
Federal University of Espírito Santo (UFES), 2002 - 2007
Graduation Project: “New Graphic Design for A Tribuna Newspaper.”
Certifications and Courses
- StartSe: Artificial Intelligence and Prompt Engineering.
- USP: UX / UI: Fundamentals of interface design.
- Google: High-Fidelity Designs and Prototypes in Figma.
- Meiuca: Design System Specialist.
- Alura: UX Writing: Writing for Users.
- Brandster: Advanced Brand Management, Brand Building and Planning, Branding and Positioning Strategies, Type Design Applied to Brand Design, Naming Like a Pro.
Skills
- Design: Wireframing, Prototyping, Visual Design, Information Architecture, Interaction Design, UX Writing, Design Systems.
- Research: User Interviews, Usability Testing, A/B Testing, Competitive Analysis, Journey Mapping.
- Soft Skills: Team Leadership, Problem Solving, Communication, Agile Project Management, Remote Collaboration.
- Tools: Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD), Miro.
Contact
Let’s talk!
Want to discuss ideas, explore opportunities, or learn more about my work?
Let’s connect and discuss how my design expertise can contribute to the success of your next project.
I’m available via email: renonpena@gmail.com, LinkedIn, or WhatsApp.
Let’s connect and discuss how my design expertise can contribute to the success of your next project.